A Content Management System (CMS) is the collection of procedures used to manage work flow in a collaborative environment. These procedures can be manual or computer-based. The procedures are designed to:
- Allow for a large number of people to contribute to and share stored data
- Control access to data, based on user roles. User roles define what information each user can view or edit
- Aid in easy storage and retrieval of data
- Reduce repetitive duplicate input
- Improve the ease of report writing
- Improve communication between users
In a CMS, data can be defined as nearly anything - documents, movies, pictures, phone numbers, scientific data, etc. CMSs are frequently used for storing, controlling, revising, semantically enriching, and publishing documentation. A CMS system may also provide tools for one-to-one marketing. One-to-one marketing is the ability of a Web site to tailor its content and advertising to a user's specific characteristics using information provided by the user or gathered by the site. |